You just can't get enough from Dominic Latham-Koenig on Vimeo.
Of course by now we've all heard about the rather rude GM ad aimed at college students (especially male ones). And you've seen the parody ads too. Perhaps GM execs and others don't realize that it's not just the ladies who look chic on bikes, but gentleman as well. Esquire magazine's blog recently featured two female bloggers expounding upon mens' fashion and one of them said this:
Trainers worn with formalwear make me think of city cyclists. In my book, there's nothing hotter than the fashion of a guy on his bike whizzing through the city. They're the male equivalent of off-duty supermodel style that many men love.
See there, fellas. With the addition of two wheels you're practically a male model--no crunches or powdery protein drinks required.